Device 1 Mobile Phone
User create an account and finished with creating their first planet
Device 2 Watch
User get a notification on their watch that someone visited their planet and liked it
Device 3 Desktop
User goes to see who liked their planet on desktop and see the user from the watch notification
Device 4 Television
User turns on karaoke mode which gives a really nice sing along experience
Mission Statement
At Music Planet, we give our users the best music experience through creativity and intelligence. As an intelligent music app, we hope our users can have a unique experience of the music world.
Our Brand
A way to understand yourself and others through musicIf music can get to know a person's heart, then a music planet can visualize music styles. You can get to know yourself and other people's hearts by the way the music planet looks like.
PersonalityPersonality is one of the most important elements of our brand. Each user can have their own planet, and each planet is unique. We can use the user's song list to form different color planets they belong to.
Tenets
Emotional support
The music planet makes music an inseparable emotional support for the users.
Imaginative
We encourage our users to explore and enjoy the world of music because we believe we can bring them a better musical experience through our imagination.
Create and Share
Encourage users to create song lists and help them better discover and distribute music through discovery.
Music Socialization
It is a process of cultural identity based on the exchange of emotions, a social behavior based on the resonance of a song and its comments in a certain context.
Music Ritual
No matter what the situation is, when the scene and the emotions inspired by music intersect, memories and resonance will naturally arise, and people immersed in it will naturally be moved by a sense of ritual, and the desire for socialization in human will naturally return.
Brand Identity
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Brand Identity •
LOGO
Music and planet are two very important elements, so I combined the music symbol and the planet together. so that users can clearly understand the function of this app.
Brand Colors
“We are living in transformative times. PANTONE 17-3938 Very Peri is a symbol of the global zeitgeist of the moment and the transition we are going through. As we emerge from an intense period of isolation, our notions and standards are changing, and our physical and digital lives have merged in new ways. Digital design helps us to stretch the limits of reality, opening the door to a dynamic virtual world where we can explore and create new color possibilities. With trends in gaming, the expanding popularity of the metaverse and rising artistic community in the digital space PANTONE 17-3938 Very Peri illustrates the fusion of modern life and how color trends in the digital world are being manifested in the physical world and vice versa.”
Pantone Color of the Year 2022 - Lee Eiseman Quote
The 2022 PANTONE 17-3938 Very Peri is the main color because the meaning and symbolism of PANTONE 17-3938 Very Peri is very similar to the feeling that music planet wants to bring to people.
As a music app for young people, our keyword is: Young
, Inclusive, Fun, Adventurous, Energetic and Expressive.
The design style and functionality of our interface is also based around our brand voice.
Style Guide
Icon Design
Secondary Color
These neutral hues pair perfectly with the primary palette. Due to the subdued nature of these colors, overpowering the primary set is less of a concern.
Use these as supplementary colors rather than driving colors in layout and materials.
Brand Voice
Young
Inclusive
Fun
Adventurous
Energetic
Expressive